322: Topic | Who or What Part Three with Zack Friedman, Chris Voss, and Ryan Levesque

Overview

Zack Friedman, author of “The Lemonade Life”, Chris Voss, author of “Never Split the Difference”, and Ryan Levesque, author of the best-selling book “Ask” and new book “Choose”, share with your host, Travis Chappell, their thoughts on “who you know” and “what you know.”

 Episode Highlights:

  • Zack Friedman
    • “Who you know” has the ability to offer something to the “what you know” down the road.
    • Be Authentic: Remember that we are all humans and connect with them in that way.
    • Never be afraid to talk to someone, no matter how “big” they are.
  • Chris Voss
    • Both!  Who you know may not matter if you don’t know anything.
    • What you know must fit the situation.
    • Why preparation and research are so important to your presentation.
    • Why it’s critical to speak to small groups in the same way you address large groups.
    • Building another person’s vision.
  • Ryan Levesque
    • Who you know: It’s impossible to amass all the knowledge you need in business.
    • Successful people have “one move.” 
    • An Example of finding a mentor: the connection with Dr. Glenn Livingston.

3 Key Points:

  1. Authenticity is the key to building meaningful relationships.
  2. Who you know doesn’t matter unless what you know brings value to the conversation.
  3. Become your mentor’s #1 student.

 Tweetable Quotes:

  • “When you have an entrepreneurial brain, some of it is genetic and it is just the way you are born.” – Tilman Fertitta
  • “You always take everything moment-to-moment and continue to set goals and be very opportunistic. I would say that the biggest thing about being an entrepreneur is being very opportunistic.” – Tilman Fertitta
  • “What gave me the opportunity to buy the Rockets and pay more than anyone had ever paid for a sports franchise in America was the fact that I owned 100% of my company.” – Tilman Fertitta

Resources Mentioned

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