Overview
On this episode of Build Your Network, Host Travis Chappell interviews Kerri Kasem, multi-media personality, producer, writer, and founder of the Kasem Cares Foundation.
Topics Discussed:
- About Kerri Kasem
- Passed the Kasem Cares bill.
- Made appearances on many television shows.
- Created a company called ageless and healthy
- Geared toward women, but men can learn a lot.
- Lays out everything she’s ever done to her face or put into her body.
- What brought about creating the Kasem Cares Foundation?
- People take advantage and are cruel to the sick and elderly.
- When her dad got sick enough, his wife isolated him from anyone who loved him.
- The kids had their dad sign a power of attorney over his health to the kids.
- The police couldn’t help, then the kids went to court and realized the in the U.S. there are no rights to see your parents when you’re worried about them.
- The caretaker can lie and say whatever they want about you to keep you away.
- She fought to change the law, she was told she’d never win the case and would lose everything.
- She won an impossible case and won guardianship of her dad.
- Her stepmom kidnapped her father.
- She had to go and fight there to get her guardianship heard and recognized.
- Her stepmom had done so much damage to his body that he died two weeks later.
- Elaborate on the story of you getting a job at UFC?
- Growing up she did karate, but she didn’t really enjoy it.
- In 2004, she dated a guy who was incredibly into MMA and UFC.
- Went to a fight but kept looking at this gorgeous blonde who was doing all the interviews.
- She thought she could do a better job than that interviewer.
- She then did everything she could to figure out how to work for the UFC.
- Wrote a letter and included her reel and sent it off to the person in charge of hiring of the UFC.
- She learned everything she could about UFC and fighting.
- She took Jiu Jitsu.
- She sent her resume and reel again, then she called the guy.
- He said they weren’t hiring right then, but she felt that physically she didn’t fit the mold they were looking for.
- She wanted to get herself in front of the guy who was hiring for this position.
- She bought a plane ticket to Vegas and showed up at a party that he was at.
- He called later and invited her to an interview with some of the UFC fighters.
- She walked into the interview and the biggest fighters at the time were in the room.
- She knew enough about MMA to hold her own with them.
- She was invited to dinner that night with them.
- Then she didn’t hear anything but made friends with Joe Silva.
- She got asked to host a DVD called Ultimate Knockouts which ended up on Spike TV.
- She then got called to host her first UFC fight.
- Why do you think so many people give up so quickly?
- She had a dad that told her she could do anything, and she learned a lot from him.
- When someone tells you no, you have to find a creative way to get around, above, over, or through it.
- A “no” is a life game.
- How different is it to hear a “no” from someone you respect?
- It makes it more fun and more challenging.
- Now you just have to get more creative.
- You just keep going after them.
- Do you believe that what you know or who you know is more important, and why?
- What you know is very important, it’s who you are.
- You can share it with others and help somebody.
- Who you know can help you get your message out in a broader fashion.
- It’s what you know that’s the most important.
- What you know is very important, it’s who you are.
- Tell us a story about when a connection led to a moment of success.
- Most of her life.
- You have to be able to do the job and know what you’re doing or it doesn’t matter how many people you know.
- The who brought the opportunity and the what allowed you to capitalize on it.
- If you had to boil it down to one tip on networking, what would that be?
- Do the opposite of what fear tells you to do.
- If you’re afraid to make a call to someone, don’t let that deter you.
- The worst they can say is no.
The Random Round:
-
- What profession other than your own do you think it would be fun to attempt?
- Anything with surgery, being a doctor, etc.
- If you could sit on a park bench with anyone for an hour who would it be, and why?
- Abraham Lincoln or another famous president.
- Have them write a clause about the elderly into the constitution.
- How do you like to consume content best, books, blogs, podcasts, or videos?
- Books
- What is one of your most favorite books that you’ve read recently?
- Grain Brain Dr. Perlmutter
- Give us a glimpse of your morning routine
- Up between 6-7
- Coffee
- Gets on treadmill, catches up on news
- Does interviews and her radio show
- Does a syndicated show called Red Carpet Radio
- What is your go-to pump up song?
- The Greatest Showman soundtrack
- The Prodigy – Breathe
- What are you not very good at?
- What is one place where we can find you online?
Facebook and Instagram
- What profession other than your own do you think it would be fun to attempt?
Tweetable Quotes:
- When somebody tells you no, that’s just one wall you have to get over.
- The “who” brings the opportunity and the “what” allows you to capitalize on it.
- Do the opposite of what fear tells you to do.
Resources Mentioned:
Buildyournetwork.com– Podcast website
BYN.media/fb – Facebook Group
GQ Article about the Casey Kasem Story
Grain Brain – book by Dr. Perlmutter
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